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Author Archives: Dr. Tom Preston

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Read to Lead

Authenticity, Business CoachingBy Dr. Tom PrestonJanuary 1, 2016Leave a comment

If you are reading this post right now I can guarantee one thing about you: You Are a Leader. To lead simply means “to show the way,” and all of us are doing this in SOME facet of our life. Whether it is by leading a team in business or by being a parent and…

How to Be a Better Leader with The Right Questions

Business CoachingBy Dr. Tom PrestonDecember 24, 2015Leave a comment

They say Leaders are Readers. That’s why I am in the midst of 3 books at the moment: 1) An Autobiography of Benjamin Franklin 2) The Biography of Elon Musk 3) Leaders Ask Great Questions by John C Maxwell The aim of all 3 of these books is for me to expand my role as…

Increase Client Retention By “Doing People Better”

Authenticity, Business Coaching, Life CoachingBy Dr. Tom PrestonDecember 18, 2015Leave a comment

Anything you are currently seeking in life, right now, is in the hands of another person. If you are looking to grow your wealth through your practice, the income flows from the pockets of others as you trade your service. If you are in the market for a new car, that too, will be coming…

The Worst Chiropractic Marketing Strategy and How to Avoid It

Authenticity, Business Coaching, Chiropractic CoachingBy Dr. Tom PrestonDecember 11, 2015Leave a comment

As a young D.C. I found myself sitting in a breakout room at a very prestigious seminar program drinking in the wisdom from the “expert” on stage who was passionately telling us how to attract new clients to our offices. I was taking copious notes and sitting on the edge of my seat as I…

7 Reasons You Should Consider Video in Your Chiropractic Marketing

Business Coaching, Chiropractic MarketingBy Dr. Tom PrestonDecember 4, 2015Leave a comment

Look, nobody outside of Hollywood really looks their best on camera. It’s awkward filming a video of yourself, but I believe it can do great things for your chiropractic marketing if you’re willing to brave the front-facing camera on your iPhone. Here are 7 reasons why you need to get over your camera shyness and…

How a Reconnect With Nature Can Grow Your Business

AuthenticityBy Dr. Tom PrestonNovember 27, 2015Leave a comment

This past fall Nature Valley promoted National Rediscover Nature Day with the hashtag#Rediscovernature all over Social Media. The granola bar company made a video promotion encouraging human beings to get outside with 1 simple question asked to 3 generations: “What did you like to do for fun as a kid?” After the GenX Mom and…

7 Chiropractic Marketing Events to Stand Out in Your Community

Chiropractic MarketingBy Dr. Tom PrestonNovember 13, 2015Leave a comment

Whether you’re competing with 30 other chiropractic offices in your city, or you’re the only one in town, you need a way to make noise and be noticed. People LOVE coming together and sharing an experience with others, which is why you should make it easy for them to be able to do so. “Chiropractic…

Top 5 Reasons Your Team is Not Performing

Business Coaching, Chiropractic CoachingBy Dr. Tom PrestonNovember 6, 2015

YOU YOU YOU YOU YOU Alright now that I have annoyed you and yet hopefully also got your attention let me try and explain …… before I get hate mail and all those nasty posts on Facebook telling me how I don’t know anything etc. It has been written through the ages that our lives…

You Can Only Be Betrayed By The People You Trust

Life CoachingBy Dr. Tom PrestonOctober 23, 2015Leave a comment

Choose your 5 closest friends wisely I admit it, I hadn’t read anything consciously by Jim Rohn, for time eternal.  Turns out that subconsciously his stuff seeps into “good stuff” if you read enough.  Ever read Tony Robbins or seen his TED talks? There is Jim Rohn in there.  Ever heard these quotes:“We must all…

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