Developing Your Action Plan For Sales

[vc_row][vc_column width=”1/2″][vc_column_text]In the healthcare world, selling is a bit of a taboo. No one wants to be seen as the sneaky salesperson trying to make a quick buck. But the truth of the matter is that any business needs to sell its services or products, whether it’s healthcare-related or not. And to sell effectively, you’re…

Organic Vs Paid Social Media Advertising

[vc_row][vc_column width=”1/2″][vc_column_text]When we’re in the world of marketing, there are two big avenues to explore: Organic traffic vs paid reach. When you’re first developing a marketing plan for your business, it’s essential to understand both of these avenues because each has some huge benefits that come with it. Every practice has its own unique needs,…

Marketing And Advertising For Chiropractors – 4 Simple Marketing Principles For Your Practice

[vc_row][vc_column width=”1/2″][vc_column_text]In business, you should try your best to avoid “rolling the dice.” If there’s a way to avoid randomness, you should go through with it. Leaving things up to chance is a great way to build a business on weak foundations. Consistent growth means you’ll need predictable systems. And your marketing is no exception.…

Pay Attention To Signs Of Boredom

[vc_row][vc_column width=”1/2″][vc_column_text]Recently, I’ve been sensing some signs of boredom in my life. In this video, I discuss the importance of paying attention to these signs and how they can tell you that it’s time to grow as a person. Everyone experiences boredom from time to time. Whether it’s restlessness, irritation, or just a feeling that…

How To Handle Client Confrontations

[vc_row][vc_column width=”1/2″][vc_column_text]As a chiropractor, your clients will inevitably bring up problems with your services at some point. Maybe they thought they’d see results faster. Maybe they had different expectations. Whatever the case is, there are going to be times when you have to deal with customer complaints and confrontations. The key to handling these correctly…

Why Morning Routines Are Good For Marketing

[vc_row][vc_column width=”1/2″][vc_column_text]In this video, I discuss the importance of sales attitude because it’s such an integral part of building a successful practice. This is something that I believe is so fundamental that I make sure to have morning routines that include activities for fostering positivity. Finding clients does not have to be difficult. But if…